Terex Cranes Global Marketing
Press & Public Relations
TEREX® CRANES WEBSITE GETS NEW LOOK
ZWEIBRÜCKEN, February 21st, 2012 – Anyone visiting the www.terexcranes.com website will be in for a surprise, as Terex Cranes has enhanced its presence on the Internet. Users will be greeted by a modern and clearly arranged layout that will enable them to find all the information they need quickly and easily. “We incorporated numerous requests and suggestions from our customers into our homepage’s new design. After all, our ultimate objective is to make our business partners’ work as easy as possible in every respect,” explained Agustin Dominguez, Press & Public Relations Terex Cranes.
The result is a user-friendly and intuitive design that relies on a combination of icons and direct links . The homepage is now clearly structured and, with its simple menu-based navigation tools, makes it easy for visitors to get the information they want without having to browse around. The site’s contents continue to focus on providing up-to-date information concerning our comprehensive range of products, as per customer feedback. General news, product news, and information regarding special events are also featured prominently. Additionally, visitors can access the free Terex Cranes Newsletter directly through the homepage.
Even though the site has undergone numerous improvements and enhancements, the redesigned page is still true to the well-known Terex brand identity — an aspect to which the company attached great importance while preparing for the relaunch.
Terex Corporation is a diversified global manufacturer of a broad range of equipment that is focused on delivering reliable, customer-driven solutions for many applications, including the construction, infrastructure, quarrying, mining, shipping, transportation, refining, energy, utility and manufacturing industries. Terex reports in five business segments: Aerial Work Platforms; Construction; Cranes; Material Handling & Port Solutions; and Materials Processing. Terex offers financial products and services to assist in the acquisition of equipment through Terex Financial Services. More information can be found at www.terex.com.
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