Green-Tec™, a Terex brand specialising in tree care and vegetation management solutions, has established a direct go-to-market strategy for the Benelux region, strengthening its presence across Belgium, the Netherlands and Luxembourg.

Operating from the Terex facility in Nijverdal, the Netherlands, the Green-Tec Benelux team will lead regional sales, supported by Terex’s existing localised infrastructure. The Nijverdal location provides established capabilities across sales, distribution, service and OEM parts for Terex environmental equipment, enabling customers to access equipment and support through a well-developed regional network.

The initial portfolio will include the TH3 Tree Care Handler, CT5 Wheeled Tree Care Chipper and SL5 Spider Lift, offering equipment designed to support safety, efficiency and productivity in tree care and vegetation management applications.

The new structure will be introduced publicly at Demo Forest, Europe’s largest forestry and tree care demonstration event, taking place on 28–29 July. Visitors will have the opportunity to see the TH3 Tree Care Handler in live demonstrations delivered by the Green-Tec Benelux team.

Bert van den Berg, Sales Manager for Green-Tec Benelux commented: “We are pleased to provide customers across the Benelux region with direct access to the Green-Tec range. By combining local expertise with established Terex capabilities in Nijverdal, we can support customers with both equipment supply and ongoing service.”

Jamie Mairs, Business Line Director of Green-Tec, added: “Establishing a direct presence in Benelux is an important step in our European growth strategy. Leveraging the infrastructure already in place at Nijverdal allows us to deliver a consistent approach to sales, support and parts availability from day one.”

This development reflects Green-Tec’s continued focus on expanding its presence across Europe, while maintaining a consistent approach to customer engagement, product availability and support. For more information about the Green-Tec product range, visit www.terex.com/green-tec/en or contact Bert van den Berg on +31 610 050 464 / +31 548 374 906 or email [email protected]