Franna has recently announced its expansion into Southeast Asia. Having a strong market position in Australia, Franna successfully entered the India market, the largest pick and carry crane market in the world, with a range of cost-effective, compact models tailored to local requirements and designed with safety in mind.
“Our success in India has provided us with a scalable model for sustainable growth,” said Jaideep Shekhar, Vice President & Managing Director, Terex Materials Processing. “By building strong distribution relationships and aligning Franna products to local industry needs, we’ve successfully expanded the Franna brand in India, backed by excellent service and parts support across the country. This foundation has helped us earn the trust of customers and deliver safe, high-quality solutions that meet the evolving demands of the Indian market.”
Spanning over 3,500 square metres, the dedicated facility for Franna pick and carry cranes in India is equipped with the latest technology and assembly equipment to meet rising demand in India and export markets. The new building and the team behind it reinforce the team’s commitment to producing cranes that reflect the Franna brand’s standards of reliability and performance, while elevating manufacturing excellence in India.
